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Trucking industry is getting smarter

John Elliott Headshot
Updated Dec 19, 2022

The trucking industry is getting smarter.

Perhaps as a natural result of the amount of technology and data generated by modern trucks, industry veterans and newcomers alike are finding new and innovative ways to improve their operations and changing the paradigm of how business is done in our industry. The deluge of data and numerous resources available are empowering executives and drivers alike to make better-informed decisions within their business.

Trucks aren’t the only thing getting smarter, however. 

Truckload Carriers Association President Jim Ward was recently asked in an interview with Truckload Authority magazine what he felt was the purpose of a trade association in 2022. His response was the primary service we provide the industry is education. An engaged and informed membership base – one that is current on the issues – is the key to any association’s success and efforts to increase the image of the industry, both with the general public and with lawmakers on Capitol Hill.

It's for this reason that TCA has taken a fine-tooth comb to each and every one of our numerous industry events, utilizing feedback directly from our members to make them not only some of the top places to network with industry peers, but also to make sure the educational content is relevant, interactive and engaging to attendees.

It is with this goal in mind that we’ve completely revamped the format and offerings of our Annual Convention, Truckload 2023: Orlando, which is taking place from March 4-7 at the Gaylord Palms Resort & Convention Center. Educational sessions will now focus on audience participation and open discussions with many of the industry’s top minds.

Instead of a stream of one-sided lectures, we are focusing on panel discussions and discussion groups filled with industry peers. Panel topics include “Trucking Open Forum: Today’s Industry Hot Topics,” “The Evolution of Work and Your Fleet,” ”Managing Expectations in the Midst of Litigation,” and “ Business Know-How: Mergers & Acquisitions.”